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  • Executive Summary
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  • Introduction
    • Focus Problems
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    • The PollenPost Ecosystem
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      • Web2 Application Highlights
      • Web3 Application Highlights
      • Application Economics
    • Business Model
      • Target Audience Segments
      • Revenue Models
      • Expense Structure
    • Why PollenPost?
  • Market
    • Competition Analysis and Market Positioning
    • Product-Service Focusses in Early Phase
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    • Web2 Application
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  • POLLEN Token
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  1. Introduction
  2. Business Model

Revenue Models

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Last updated 8 months ago

Especially for Web3 projects to be successful and sustainable, it is crucial to have a robust and well-defined financial model. Recognising this fact, PollenPost has developed a comprehensive revenue and expense model that aims to provide long-term value to both users and investors. Innovative revenue streams and effective cost management strategies have been adopted to ensure the financial sustainability of the platform and increase its growth potential. PollenPost's tokenomics have also been integrated into this financial model, designed to gain the trust of users and investors and to further connect them to the platform. In this way, PollenPost offers a structure that aims not only short-term but also long-term success.

Experience-Driven Social Interaction Application Revenue Models

  • Premium Membership Fees: Revenues from premium memberships that users purchase to get more features and privileges. These memberships offer ad removal, access to exclusive content and more personalisation options.

  • Subscription Commission Fees: Commission revenue from Fan Clubs and Impact Clubs subscriptions and Instant Expert Support services. These programmes support the platform's loyalty programmes by increasing user engagement.

Achievement-Based Incentive Application Revenue Models

  • NFT-Badge Generation and Transfer Fees: Commission revenues generated from requesting the badges earned by users in the Web2 application as NFT-Badges and from vesting transfers. These commissions support the sustainability of the platform.

  • Transaction Fees: Transaction fee revenues from every transaction made on the Layer-2 PollenPost network supported by Rollup technology. These fees increase the scalability and speed of the platform and improve the user experience.


Other Revenue Models of PollenPost Platform

As PollenPost grows and expands its business model in the medium to long term, additional revenue models will be activated. These additional revenue models include:

  • Campaign Pool: Commission income from incentive programmes and prize pools organised by brands and service providers for users.

  • Corporate Subscriptions and Verified Brand Accounts: Subscription models that allow companies to have a more trusted presence on the platform by verifying their brands and products. These services help brands gain user trust.

  • Advertising and Collaborations: Revenues from banner ads, video ads and sponsored content displayed alongside users' experience sharing. Also, collaborations and partnership agreements with brands and other organisations.

  • Data Analytics and Reporting Services: Revenue generated by brands or service providers purchasing detailed analyses and reports on user behaviour and experiences. These reports help brands optimise their strategies.

  • Enterprise Solutions and API Integrations: Revenues generated from API services and developer tools provided for organisations and third-party developers to integrate with the platform. This expands the platform's ecosystem, offering more use cases.

  • Artificial Intelligence Powered Chatbot Services: Revenues from AI-powered chatbots that conduct customer experience, user experience, and customer analytics conversations with PollenPost users selected by brands or brand service providers to gain in-depth insights and analyses. This service enables brands to communicate more effectively and quickly with their target audiences and direct their strategies in a more informed way.

Custom consultancy services for brands, service providers and entrepreneurs, sales of user behaviour and market research reports, and custom e-commerce platform integrations are among PollenPost's other additional revenue models and have great potential. These various revenue models will support PollenPost's financial sustainability and growth, while adding more value to its users and business partners.

In addition, PollenPost has designed the ‘PollenPost Anti-Dilution Buy Back Mechanism’ to be implemented in the future in order to strengthen its ecosystem and protect the token value with the revenues from its corporate services. This mechanism aims to increase the value of the POLLEN token and provide a reliable economic environment for users and investors.

Power-up Point Sales: Revenues from the sale of power-up points to be used in the Web2 application. These points provide many additional advantages such as increased visibility of users' content, access to advanced community tools, additional use of artificial intelligence features, etc. There is detailed information about Power-up points in the section.

Application Economy